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The Benefits of AI Marketing

Marketers are under more pressure than ever to drive key business outcomes for acquisition, revenue, and retention – often with fewer resources at their disposal as companies tighten their purse strings. Smarter savvy brands are leveraging AI marketing solutions to gain efficiencies and deliver results – faster than the competition. AI marketing tools can be […]

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The Ultimate Guide to AI Marketing : Leveraging AI in digital Marketing

Across all business functions, marketing stands to benefit the most from the use of artificial intelligence (AI). But with the rapid rise and adoption of predictive and generative AI technologies, we’re past the stage of wondering about the potential of AI marketing. Brands are already harnessing the power of AI marketing tools for advertising, content, […]

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How AI Can Help Your Business: Use AI to Overcome Challenges Across Your Campaign Production Lifecycle

Between strategy development, asset product, optimization, and post-launch analysis, campaign production, and iteration can be a time-consuming endeavor. Teams often struggle with creative bottlenecks and heavy workloads, which leave little room for strategizing new, innovative campaigns that could elevate your brand. Even after a campaign has launched, extracting meaningful insights can be a complex and […]

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Protecting your Money: Retirement Annuity

Retirement Annuity’ can save your retirement plans from disaster. Mrs Sandra is a career woman who worked almost every day of her life. She focused hard in school, got the best grades she could. Once she finished school she started working in a growing company. Thanks to her dedication, the company flourished and after many […]

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How to be a savvy spender

What is a savvy spender? A savvy spender is someone who spends their money wisely. Rather than sticking to their budget by avoiding spending anything, a savvy spender will make sure what they do spend money on is worth it and the best deal. It’s a good idea to implement some savvy spending habits into […]

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What Is Dividend Investing And How Does It Work?

If you’re looking to get into investing or grow your existing portfolio, you might be curious about dividend investing. Dividend investing can be a great way to receive passive income on top of any money you earn from the growth of your stocks. What is investing for dividends? When you invest in stocks, you typically […]

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3 Investment Mindsets To Have Before 30

What happens at 30? For some people, turning 30 can feel like a big milestone. But to me, I feel that what is more important is that people should approach 30 with the right mentality – about money/investment, family, and life in general. Since, it is assumed that our teens and twenties are for learning, […]

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How to save money on groceries

If you’re spending too much on your food shop, there are ways you can cut back to save money. Here are some tips to make sure your spending stays in control while out food shopping: Before you head to the supermarket, sit down and plan your meals for the week. You’ll be able to write […]

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How To Prepare For A Recession: 10 Must-Do Steps

Recession is a period of temporary economic decline during which trade and industrial activity are reduced, generally identified by a fall in GDP in two successive quarters. During a recession, businesses struggle to make profits, leading to layoffs and job losses. Unemployment rates tend to rise significantly during a recession. Reduced consumer spending: Consumers tend […]